I build the data infrastructure and run the Amazon Ads on top of it — one senior operator, end to end, for marketplace brands scaling across Europe.
A campaign without structure is a folder with no names. I build the architecture first — campaign hierarchy, keyword segmentation, budget logic — so your data flows where it should.
I connect Amazon Ads to your analytics infrastructure — BigQuery, Looker, custom dashboards. Every impression, click, and conversion lands somewhere meaningful. Then I act on it.
Every week there's a concrete next move — a bid to cut, a keyword to harvest, a listing to rewrite. That's what decisions look like.
I work across campaign management, content, and data — because separating them is where most agencies lose the thread.
A European beauty device brand needed to build Amazon presence from scratch across Germany and France simultaneously — profitable ROAS from month one.
I rebuilt campaign architecture from the ground up, rewrote all listing copy for both markets in native-quality French and German, and built a keyword-level tracking pipeline into BigQuery.
I'm Tomasz Kurzątkowski. For 25 years I've been turning data into decisions and ads into sales — across e-commerce, pharma, telco, and the public sector.
Today I run Directory: Amazon Ads on top of a governed BigQuery data infrastructure — pipelines, attribution, and automated monitoring that keep the numbers honest across 10+ European markets.
When you hire Directory, you get me. Not a junior, not an account layer. The person who builds the system is the person who runs it.
20% of revenue, and the GDPR-compliant Master Patient File behind it.
Data ownership, quality KPIs, and the reporting layer the network runs on.
Enterprise advisory on responsible AI and data governance.
Cross-functional transformation programmes at telco scale.
A system refined across dozens of product launches and market expansions. The same logic applies whether it's month one or year three.
Full account audit, competitor landscape, keyword opportunity analysis. I understand the market before touching a single campaign.
Campaign structure designed for scale — auto, manual, competitor, and defense layers — with proper budget logic from day one.
Weekly bid adjustments, search term harvesting, budget reallocation toward winners. Compound improvement, every cycle.
Live dashboards, monthly strategy calls, clear attribution. Every session ends with a concrete next move — not a slide deck.
First audit is complimentary.
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